Pitch deck for streetwear brand - loverboy
01. brief
Loverboy is a personal project that focuses on branding. I created a pitch deck for a made-up streetwear brand. My focus was to practice my skills in spoken word, design, branding, and market research. This idea evolved into my most recent passion project Claw, a spoken word merch brand.
I created the logo in illustrator, did market research to find my target demographic, figured out the aesthetic of my design approach, defined the purpose behind its message, and wrote a few spoken word pieces that would drive the video campaign.